The World’s Most Famous Hand Model

David Beckham has one of the world’s most recognizable faces. But he also has instantly recognizable hands. So we put Stella Artois in those iconic hands and created a celebrity launch campaign where the product was the star.

Press: AdAge, The Drum, Lürzer's Archive

Awards: Cannes Lions Gold (Print), Cannes Lions Shortlist (Social + Influencer), Gold Clio (Print), Andy Award (Idea)