Hay DoorDash En La Casa
“Hay comida en la casa.” (Translation: “We have food at home.”)
It’s a phrase we all heard growing up, but it’s especially relatable to Hispanic Millennials, whose parents prided themselves on cooking for the family rather than getting takeout. This campaign flips the phrase on its head, reminding a new generation of busy Hispanic parents that you can have any “food at home” when you get it delivered with DoorDash.
Press: AdWeek, AdAge, LBB Online
TEAM
CCO: Juan Peña Plaza
ECD: Dean Paradise
CDs: Alex Allen, Andy Tamayo
Sr. Copywriter: Caroline Webster
Sr. Art Director: Scarlett Maestre
Copywriter: Sergio Del Hierro